Welcome to Producing Out Loud, our series where we discuss a wide range of topics related to music production, business, and technology. In this episode, Pyramind’s Greg Gordon and Jeff Straw sit down with Aaron Bethune, author of Musicpreneur: The Creative Approach to Making Money in Music. They discuss ways to network, strategize, and nurture your fan base.

00:01:05 - Aaron Bethune Introduction & Background
00:05:12 - Musicpreneur: The Creative Approach to Making Money in Music
00:07:56 - Developing A Fan Base
00:10:53 - Similarities With Other Artists
00:14:09 - Platform Approaches
00:19:30 - “No Agenda Agenda” Networking
00:21:30 - Keyword Strategy with Fan Base
00:31:08 - Engaging With Your Fan Base
00:37:29 - Lifestyle Brand Association
00:51:04 - Surrounding Yourself With The Right People