This week I'm talking with music supervisor, sonic brander and creative consultant, David Hayman. Since 2005, David Hayman has led a strong team of music supers at Toronto’s Vapor Music but has now left to start up his own shop SUPERSONIC CREATIVE + CONSULTING who’s clients include Coca-Cola, McDonalds, Hershey’s, Buick and other top brands, and networks like ABC, NBC, CTV and Global television.
David has had great success working with some of the worlds most impressive brands, including Coca-Cola, Nike, Ford, Budweiser, Right To Play, P&G, and every mobile company to name a few. David was an integral part of the team that created the phenomenon that was “Dove Evolution,” and the campaign for real beauty. David also divides his time working on feature films, new media ventures and supervising music for A-list televisions series like HBO’s “Less Than Kind” and CBC’s hit comedy series “The Kids In The Hall - Death Comes To Town”. David is also lead music supervisor on the new Ubi-Soft video game “Shaun White Skateboarding.”
Last year David supervised the music on a feature film called “Textuality” where he produced five inventive covers of popular tracks featuring Ron Sexsmith (“Since I Don’t Have You”), The Midway State (“True”), Chali 2Na of Jurassic 5 (Rump Shaker), Aceyalone & Treasure Davis (Hit The Road Jack), which is being hailed by the Ray Charles Foundation as “the greatest cover of Hit The Road Jack ever”. He also supervised “Bang Bang Club”, “Don’t You forget About Me” and “The Whistleblower” in 2011. David is currently working on the film “Old Stock” and recently competed his work on the films “Love Me” and “Hiding”.
Follow David on Twitter: @davidhueyhayman Visit David's website: www.supersoniccreative.com
Aaron Bethune. Music Specialist. Interview with David Hayman
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